Consultation on Guidelines on appropriateness and execution only

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Type of event
Investor protection

This paper is primarily of interest to competent authorities and investment firms that are subject to Directive 2014/65/EU of the European Parliament and of the Council (MiFID II). In particular, this paper is addressed to investment firms and credit institutions providing investment services and activities, investment firms and credit institutions when selling structured deposits and external Alternative Investment Fund Managers (AIFMs) when providing investment services. This paper is also important for consumer groups, investors and trade associations, because the guidelines seek to implement enhanced provisions to ensure investor protection, with potential impacts for anyone engaged in the dealing with or processing of financial instruments.

ESMA invites comments on all matters in this paper and in particular on the specific questions summarised in Annex 1. Comments are most helpful if they:

  • respond to the question stated;
  • indicate the specific question to which the comment relates;
  • contain a clear rationale; and
  • describe any alternatives ESMA should consider.

ESMA will consider all comments received by 29 April 2021.


Activity Institution Download
Asset Management Amundi
  • 112285
Banking Dutch Banking Association (NVB)
  • 112538
Banking Austrian Federal Economic Chamber, Division Bank and Insurance
  • 112601
Investment Services ASSOSIM
  • 112620
Banking Związek Banków Polskich
  • 112624
Banking German Banking Industrie Committee
  • 112625
Investment Services AMAFI
  • 119243
France Invest
  • 119246
Banking European Banking Federation
  • 119248
Others European Federation of Financial Advisers and Financial Intermediaries (FECIF)
  • 119256
Banking European Association of Co-operative Banks
  • 119259
Others Finance Finland
  • 119261
Finance Denmark
  • 119262
Banking Spanish Banking Asociation
  • 119263
Banking Italian Banking Association
  • 119266
Asset Management European Fund and Asset Management Association (EFAMA)
  • 119268
Investment Services ANASF
  • 119272
Banking Deutscher Derivate Verband
  • 119273
Investment Services Swedish Securities Markets Association
  • 119274
Asset Management BVI
  • 119277
Investment Services Nordic Securities Association
  • 119278
Fintech CMC Markets uk plc
  • 119279
Others VUV e.V.
  • 119281
Asset Management EUSIPA European Structured Investment Products Association
  • 119282
Insurance and Pension BIPAR
  • 119286
Others BETTER FINANCE - the European Federation of Investors and Financial Services Users
  • 119288
Asset Management DUFAS (Dutch Fund and Asset Management Association)
  • 119292
Banking Slovak Banking Association
  • 119295